Life After the 30-Second Spot : Energize Your Brand With a Bold Mix of Alternatives to Traditiona...

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Author: Joseph Jaffe
Published Date: 01 Jul 2005
Publisher: John Wiley & Sons Inc
Language: English
Format: Hardback::304 pages
ISBN10: 0471718378
Filename: life-after-the-30-second-spot-energize-your-brand-with-a-bold-mix-of-alternatives-to-traditional-advertising.pdf
Dimension: 159x 235x 28mm::500g

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LIFE AFTER THE. 30-SECOND SPOT. Energize Your Brand with a. Bold Mix of Alternatives to. Traditional Advertising. JOSEPH JAFFE. John Wiley & Sons, Inc.
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